San Diego moved up three spots to #16 on CBRE’s Tech Talent Scorecard, part of its sixth-annual Scoring Tech Talent Report, which ranks 50 U.S. and Canadian markets according to their ability to attract and grow tech talent. San Diego’s tech labor force grew 20.4 percent over the past five years adding 11,870 tech jobs.
Tech labor concentration – or the percentage of total employment – is an influential factor in how “tech-centric” the market is and its growth potential. San Diego has a tech talent labor pool of 70,100 or 4.9 percent of its total employment, compared to the national average of 3.5 percent.
The top five markets for tech talent in 2018 were the San Francisco Bay Area, Seattle, Washington, D.C., Toronto (the first time a Canadian market made the top five) and New York, all large markets with a tech labor pool of more than 50,000.
The Tech Talent Scorecard is determined based on 13 unique metrics, including tech talent supply, growth, concentration, cost, completed tech degrees, industry outlook for job growth, and market outlook for both office and apartment rent cost growth.
San Diego is an attractive market for tech talent, particularly due to its competitive wages and affordable living costs compared to top competitive markets such as the San Francisco Bay Area, New York City and Los Angeles.
Market
|
Rent-to-Tech Wage Ratio (2018) |
Annualized Apartment Rent (2018) |
2017 Average Tech Wages |
San Diego |
23% |
$23,701 |
$102,994 |
SF Bay Area |
27.7% |
$34,705 |
$125,438 |
New York City |
43.1% |
$48,504 |
$112,647 |
Los Angeles |
26.8% |
$27,165 |
$101,491 |
San Diego stood out in the report in a number of other key areas:
- San Diego is one of the highest-paying markets, taking the eighth spot. Over a five-year span, average tech wages climbed 16.6 percent to $102,994.
- San Diego produced 13,460 tech degrees from 2011-2016.
- San Diego has the 11th highest concentration of software developers and programmers, with 24,850, accounting for 35.4 percent of its tech talent.
- San Diego’s office rents increased 31 percent to $35.07 and its vacancy rate decreased by 3.3 percent points to 11.2 percent from Q1 2013 to Q1 2018.
“The San Diego tech ecosystem offers a strong and growing skilled tech talent labor pool, competitive wages and a lower cost of living compared to other top tech markets in which we compete for talent,” said Andrew Ewald, first vice president, who leads CBRE’s Tech and Media Practice in San Diego. “Talent is the largest expense for most firms and they are willing to pay a premium to be in proximity to the highest quality of tech talent. San Diego is an attractive market because of our diverse tech talent, venture capital spending, quality of life and strong industries such as medical device, defense, life sciences and communication technology.”
Top 10 tech talent markets:
2018 RANK |
MARKET |
SCORE |
1 |
SF Bay Area, CA |
84.72 |
2 |
Seattle, WA |
74.46 |
3 |
Washington, D.C. |
67.70 |
4 |
Toronto, ON |
65.38 |
5 |
New York, NY |
64.04 |
6 |
Austin, TX |
60.17 |
7 |
Boston, MA |
58.14 |
8 |
Raleigh-Durham, NC |
57.95 |
9 |
Atlanta, GA |
57.76 |
10 |
Denver, CO |
56.72 |
“Strong economic conditions and tightening labor markets are constraining tech talent job growth and increasing costs,” said Colin Yasukochi, director of research and analysis for CBRE in the San Francisco Bay Area. “This has accelerated the expansion of tech talent pools across the U.S. to meet this demand, starting with increased numbers of tech degree graduates. Accordingly, demand for commercial real estate in large and previously under-utilized regions is on the rise from both start-ups and established companies.”
View the full report here. To view individual market statistics and rankings, including rankings on the Scorecard, access CBRE’s Tech Talent Analyzer.
CBRE Group, Inc. (NYSE:CBRE), a Fortune 500 and S&P 500 company headquartered in Dallas is the world’s largest commercial real estate services and investment firm (based on 2019 revenue). The company has more than 100,000 employees (excluding affiliates) and serves real estate investors and occupiers through more than 530 offices (excluding affiliates) worldwide. CBRE offers a broad range of integrated services, including facilities, transaction and project management; property management; investment management; appraisal and valuation; property leasing; strategic consulting; property sales; mortgage services and development services. Please visit our website at www.cbre.com.