Lauren Schwalb is a Director of Operations on the CBRE 360 team. CBRE 360 if focused on delivering enhanced employee experiences in the workplace, and helps occupiers and investors worldwide create a customized workplace solution by integrating property services and amenities with advanced digital technologies. As a senior member of the 360 leadership team, Lauren is dedicated to designing the strategic implementation of CBRE's experience services.
Prior to joining the CBRE 360 team, Lauren was the Director of Governance and Communications for the GE outsourced real estate account for both North America and Latin America. During her three year tenure on the GE account, Lauren specialized in providing process and performance improvement and service excellence across the GE account. She worked directly with the client and account leadership to develop and deliver best-in-class portfolio analytics, reporting, real estate solutions and process improvement for GE.
Prior to her role on the GE account, Lauren was a Business Development Manager within CBRE's Global Workplace Solutions (GWS) focusing on securing new business partnerships with healthcare organizations across the country. Lauren worked with large healthcare systems to develop outsourcing solutions by integrating real estate service requirements with business, financial and operational objectives. In this role, Lauren developed strategic business plans to position the firm to win long-term contracts for healthcare organizations. Lauren's primary responsibilities included managing national requests for proposals and presentations. She led the healthcare marketing team in process management and strategy sessions and provides alignment across business units. She worked with the proposal team to identify strategies and business solutions for the healthcare industry clients seeking to outsource real estate operations.
Lauren has over six years of real estate outsourcing experience. Prior to joining CBRE, Lauren led marketing and public relations efforts for the Dallas Symphony Association.
Areas of Specialization
- Performance management and account governance
- Strategic planning
- Process and performance management
- Organizational analysis and solution development
- Facilities management
- CoreNet Global
- CBRE Women's Network
- Bachelor of Arts and Science, Baylor University