• As urbanization and revitalization continue to reshape many markets across the U.S.—particularly in the Midwest—we are seeing a surge of mixed-use urban development and a population shift away from the suburbs toward downtown cores. Key takeaways from the report:
  • Attracting and retaining talent: Numerous secondary markets in the Midwest are having success attracting companies from outside the region, and making efforts to support already-present companies that want to continue their commitment to the region.
  • Infrastructure: In an effort to attract and retain a high quality workforce, local and regional industries are often major stakeholders in maintaining a healthy community infrastructure.
  • Urbanization: Urbanization is a prevailing trend that is playing a major role in the resurgence of secondary markets.
Download Report